Resource Center

Explore our expansive library of videos, guides, helpful templates, webinars, and more to become a digital marketing expert and stay up to date on key industry trends. We hope you enjoy and share what you learn with your own network.

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Managing Facebook on a social calendar
Guide
Social Media Marketing
September 8, 2020

Create a Social Media Strategy to Connect With Your Target Audience

Download our Social Media Monthly Calendar tool to effectively manage your posts across platforms.
Explore (Create a Social Media Strategy to Connect With Your Target Audience)
content resource centers and blogs
Article
Content Strategy, SEO & AI Visibility, Web Design
August 25, 2020

Should You Create A Blog or Resource Center?

Do I Need a Blog Or A Resource Center On My Website? We often suggest...
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Woman planning out content on a calendar
Guide
Content Strategy
August 18, 2020

Create a Content Planning Strategy to Keep Your Team Organized

Download your Content Calendar Template to organize your valuable content and consistently engage your audience.
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What is conversion rate optimization?
Article
Content Strategy, Conversion Rate Optimization, Marketing Strategy, Web Design
August 14, 2020

How Conversion Rate Optimization Increases Revenue

Picture it... You have an amazing website. Clean layout. Beautiful pictures. Explains what you do...
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Managing your online reputation
Video
Reputation Management
August 14, 2020

The Importance of Online Reputation Management

Watch the three ways to manage your online reputation.
Watch (The Importance of Online Reputation Management)
Understanding your audience
Video
Content Strategy
July 15, 2020

Building Personas & Relevant Messaging

Revisit your audience to ensure your messaging aligns with their needs.
Watch (Building Personas & Relevant Messaging)
Work team strategically planning for marketing
Guide
Marketing Strategy
July 13, 2020

Make a Strategic Marketing Plan to Help Increase ROI

Download our Strategic Marketing Plan template to help attract prospects, engage leads, and convert customers.
Explore (Make a Strategic Marketing Plan to Help Increase ROI)
lead nurturing with email automation
Article
Content Strategy, Digital Marketing, Digital Strategy, Marketing Strategy
June 24, 2020

Using Email Automation to Nurture Prospects

Email marketing have had a huge resurgence in popularity. That’s not surprising. Emails are easy...
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Using digital marketing to reach your audience
Video
Digital Marketing
June 21, 2020

Strategic Digital Marketing Services

Get to know BNP Engage and how we help you reach your marketing and business...
Watch (Strategic Digital Marketing Services)
buyer persona strategies
Article
Content Strategy, Marketing Positioning & Differentiation, Marketing Strategy
June 8, 2020

What Is A Buyer Persona And Why Does It Matter?

Why Does A Buyer Persona Matter for Marketing? A buyer persona is a profile that...
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woman smiling at social media on phone
Article
Content Strategy, Digital Marketing, Marketing Strategy, Social Media Marketing
May 29, 2020

Building Relationships Through Social Media

When I think about what makes social media so powerful, I always come back to...
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strategic digital marketing strategies
Article
Digital Marketing, Digital Strategy, Marketing Strategy
May 21, 2020

4 Must-Have Elements in A Strategic Marketing Plan

When Do I Need a Strategic Marketing Plan? Remember marketing in the 20th Century? There...
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